Health Care Lane is a UnitedHealthcare education initiative aimed at helping consumers understand complex health care benefits. Instead of presenting consumers with dense printed materials, Health Care Lane offers an interactive, highly engaging online community where consumers can navigate through the benefit topics that concern them most; get answers to commonly asked questions; and, ultimately, follow the path to the plan that suits them, or find ways to make the most of the plan they have chosen.
Studies indicate that 36 percent of U.S. adults are not able to read and understand basic information needed to manage their health, and 88 percent are “less than proficient” at understanding complex health care topics. Using interactive video and audio, Health Care Lane offers simple, straightforward “conversations” about health care, explaining such topics as what a premium is; the differences between generic and brand-name prescriptions; or the advantages of a Health Savings Account (HSA). Anyone with Web access can visit Health Care Lane. And Health Care Lane helps employers, too, by answering employee questions and giving them a better understanding of their options.
Low health literacy is estimated to add over $200 billion of avoidable costs to the U.S. healthcare system.
Source: U.S. Department of Health and Human Services